Tag Archives: hurricane sandy

Value of Social Media in Disaster Communication

Value of Social Media in Disaster CommunicationValue of Social Media in Disaster Communication

Facebook, YouTube, Twitter; at first glance they don’t seem to really fit with the insurance industry  It’s more easily seen as a place for connecting with old friends and sharing viral videos of cute puppies and spending way too much time looking at LOL cats. So what place could social media possibly have in the agent-insured relationship? What is the value?

The key is just that word, relationship. Social media allows a..


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Extreme Weather & the Insurance Industry

Extreme Weather & the Insurance IndustryExtreme Weather & the Insurance Industry

Hurricane Sandy wasn't the only catastrophic natural event to hit this year. Weather extremes have emerged as a universal phenomenon this year, and it could have a significant impact on the insurance industry.

China is having its coldest winter in nearly 30 years. Eastern Russia marked a temperature of minus 50 degrees Fahrenheit, a cold so piercing that traffic lights stopped working in one of their cities. Australia is besieged by a record heat wave, and combating bush fires as a result...


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